WORK.

Rai Media oversees the channel from concept to audience — developing formats and scripts, booking guests, producing and recording every episode, and creating all long form content, social content and graphic design. With over 200,000 subscribers, Froch on Fighting is a major boxing platform built, produced and managed entirely in-house.

Rai Media represents and manages Carl Froch, working across media, commercial partnerships, appearances and opportunities to build and protect his profile beyond the ring. Alongside our work with Carl, we have created commercial and broadcast opportunities for some of the biggest names in combat sports, including Michael Bisping, Amir Khan, David Haye and more.

We’ve secured our clients broadcast opportunities across some of the biggest platforms in sport and entertainment, including Netflix, DAZN, Sky Sports, BBC and TalkSPORT — working with talent including Carl Froch, Dave Allen, Kell Brook, Amir Khan and more.

We create and negotiate commercial partnerships between talent and brands, from sponsorships and branded content to long-term campaigns. Our work includes partnerships with Huel, Spotify, TikTok, HelloFresh, Zapply, HOLY and more.